Marketing Coordinator / Manager
Garment Printing – Print This Print That Ltd
September 2014 – February 2015
Overseeing on and off-line marketing and PR for Garment Printing and Print This, Print That for the UK, Spain and Germany. Responsible for a marketing team of two.
– Processes & Information Flows
– Campaign & Strategy
– Press relations / PR
– Lead Acquisition / Retention Strategy
– Web Build / Maintenance
– Content Management
– Email Marketing – Events / Promos / Newsletters
– MarComs – Brochures, Guides, White Papers
– New Product Service Development – Events / Universities
– Partnerships & Business Development – Charity Sector, B2B
– Social Media
– Video SEO – Wistia / YouTube
Analysed top performing key-words & optimized geo-locational on-page & image SEO to increase or maintain top 10 SERP positioning
• Trebled Facebook / Twitter social media impressions & shares in a two-month period
• Re-introduced video SEO channels to increase content stickiness, sharing & visibility across campaign
“Anthony very talented guy in the digital and off-line marketing world. He has a lot of experience and knowledge with excellent management capabilities.
In addition, he has a great knowledge of WordPress, HTML mark up and Google analytics and has demonstrable SEO insight and current knowledge.
I definitely recommend Anthony to anyone looking to increase their business’ visibility and brand on and off-line.”