Garment Printing

Marketing Coordinator / Manager

Garment Printing – Print This Print That Ltd
September 2014 – February 2015

6 month contract marketing to the UK, Spanish & German Markets. Implementation of paid for multichannel digital & traditional organic marketing, social media & PR strategies. Oversaw end-to-end delivery of acquisition, retention & branding campaigns. Responsible for a small international team for a printed promotional marketing products company. Tidied up and optimised existing SEO strategies 

– Branding
– Ecommerce
– Processes & Information Flows
– Campaign & Strategy
– Press relations / PR
– Lead Acquisition / Retention Strategy
– Web Build / Maintenance
– Content Management
– Email Marketing – Events / Promos / Newsletters
– MarComs – Brochures, Guides, White Papers
– New Product Service Development – Events / Universities
– Partnerships & Business Development – Charity Sector, B2B
– Social Media
– Video SEO – Wistia / YouTube
– Sponsorship

Achievements

Analysed top performing key-words & optimized geo-locational on-page & image SEO to increase or maintain top 10 SERP positioning 

• Trebled Facebook / Twitter social media impressions & shares in a two-month period 

• Optimised video SEO channels to increase content stickiness, sharing & visibility across campaign & proactive lead generation via Vocus’ using Social Media Monitoring & engagement

Testimonials

“Anthony very talented guy in the digital and off-line marketing world.  He has a lot of experience and knowledge with excellent management capabilities.

In addition, he has a great knowledge of WordPress, HTML mark up and Google analytics and has demonstrable SEO insight and current knowledge.

I definitely recommend Anthony to anyone looking to increase their business’ visibility and brand on and off-line.”

Guy Dinay Online Marketing Manager

 

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